Punam Anand Keller is an expert in marketing health, wealth, and the arts. Her current research—supported by the National Cancer Institute, the Centers for Disease Control, and the National Endowment for Financial Education—focuses on designing and implementing consumer communication programs. She teaches the Social Marketing elective.
She is currently researching the application of social marketing principles and behavioral theory to consumer and employee wellness programs.
Punam has received awards for her work in designing effective health-related communications from the National Cancer Institute and Marketing Science Institute. The National Endowment for Financial Education awarded Punam for her work in designing effective retirement savings communications in 2007.
Punam earned her Bachelor of Arts from Bombay University, and Master of Business Administration from Jamnalal Bajaj Institute of Management Studies. She received her PhD from Northwestern University.